I thrive on a good fresh insight as others do flesh (I’m strictly vegetarian) but I believe true insights are quite rare and the word ‘insight’ is sadly over-used.  In this blog I will be challenging myself to document insights but also will allow myself other amusing beasts, else the posts would be few and far between. If you have an insight please send me one; I’m hungry.

I am a Brand Strategist with 25 years experience.  I feel so lucky to love my work.   I am one of the founders of Venables Bell and Partners (www.venablesbell.com).  I have to point out that this is my personal blog and does not reflect the opinions of my business partners or my clients.